Deadline: As soon as possible
Companies
Location(s)
France
Paris
Overview
What if you join the world leader in the sale of luxury products to international travelers? Do you like a challenge and want to evolve in a multicultural environment? DFS is made for you! Join us on this great adventure!
Details
We are looking for our CRM and Promotions Assistant (F/M) for a 6-month internship, starting mid-January 2025.
You help ensure the proper implementation of marketing campaigns in the commercial calendar (promotional and thematic) and customer CRM campaigns.
Your missions:
1.CRM:
- Coordination of each emailing/SMS campaign (DFS Circle & Samaritaine databases) with the Hong Kong team and our local external service provider (planning monitoring, topic research, campaign briefing, creative construction of campaign models (text and visuals/gifs), translations)
- Briefing of each email/SMS campaign to the creative/digital team (brief of shootings, site articles, necessary CTA and follow-up of the retro-planning) for all customer communications
- Competition benchmark
2.Retail promotions and events:
- Assistance in developing the marketing communications plan
- Help coordinate the different players (graphic designers, DTP, digital team, stats team) to guarantee understanding of each promotion/retail animation by all teams
- Participation in the brief with the store operational team for each campaign
- Post-mortem consolidation of each promotion (KPIs, store set-up, 360°, benchmark per promotion)
- Competition benchmark
3. Visual signage:
- Briefing of the creative and visual merchandising teams for each retail event (atrium, pop up, temporary in-store events, customer events)
- Guarantor of in-store signage (pylons, A5, digital screens)
4. Customer Events:
- Help build Salesforce lists based on a specific targeting/customer strategy
5. Monitoring CRM activity performance:
- Compilation of dashboards for each campaign
- Participation in making presentations
Opportunity is About
Eligibility
Candidates should be from:
Description of Ideal Candidate
Your profile:
- You are preparing a Master’s level diploma
- You ideally have a similar first experience, in CRM or Retail Marketing (knowledge of Department Stores and the world of luxury is a plus!).
- You must be fluent in French and English.
- You are recognized for your dynamism, your creativity and your attraction to figures and analyses.
Job-related constraints:
- The work is carried out in a prolonged sitting position
- The work is done on a screen and in an open space
Dates
Deadline: As soon as possible
Cost/funding for participants
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