International Civil Aviation Organization (ICAO) - Internship – digital marketing, RPM

Deadline: July 03, 2025

Internships

Companies

Location(s)

  • Canada
Montreal

Overview

The International Civil Aviation Organization (ICAO) sets international Standards and Recommended Practices (SARPs) for aviation safety, air navigation, security and environmental protection. To that effect, ICAO is a knowledge-based organization engaged in the development of intellectual property.

Details

The Revenue and Product Management (RPM) Section is part of the Bureau of Administration and Services (ADB) and is focused on revenue-generating activities of the Organization. The portfolio of revenue-generating activities includes publications, periodicals, databases, websites, training, printing and events. The revenues generated by these activities are required to promote the implementation of ICAO’s Strategic Objectives and to carry out related Programme Support. The Section is responsible for the overall strategic planning, stakeholders’ collaboration, coordination, promotion, and distribution of these sellable products in close coordination with the other Bureaus/Offices of the Organization. The Product Management Unit (PTM) is responsible for identifying, analysing and implementing revenue-generating opportunities in ICAO. In addition, the Unit conducts marketing and branding efforts to bring products to market and achieve revenue targets.

Under the guidance of the Head, Product Management Unit, the intern will support the marketing team on initiatives related to its major events in the second half of 2023 including Air Navigation World, the TRIP Symposium, AVSEC Security Week and DRONE ENABLE. Additionally, the intern will be supporting the UnitingAviation digital magazine, ICAO TV video platform and ICAO Store ecommerce website marketing activities at the same time. In this context, s/he may work with different units in ICAO in collaborative business initiatives.

Responsibilities

The intern will work closely with the rest of the Unit to:

  • Assist in the development of creative and engaging landing pages to generate leads for ICAO’s products and events;
  • Assist in the execution of email campaigns to promote and generate leads for ICAO’s products and events;
  • Develop social media (organic and paid) and SEM campaigns to promote ICAO’s blog content and generate leads;
  • Conduct research on the aviation industry and international aviation organizations to find appropriate leads for driving attendance and sponsorship/exhibitions at ICAO events, as well as generate leads for ICAO’s products;
  • Utilize digital tools to develop profiles on social media influencers, journalists, and bloggers;
  • Coordinate written content creation for UnitingAviation.com;
  • Contribute to the development of the CRM system by importing potential leads into the platform;
  • Assist in developing marketing automation campaigns as required, for event and product awareness;
  • Assist in reporting of web and advertising analytics;
  • Ability to research, brainstorm and conceptualize design ideas;
  • Work collaboratively with the team to make design developments;
  • Understanding of print production and web optimized assets;
  • Perform other related duties.

Opportunity is About


Eligibility

Candidates should be from:


Description of Ideal Candidate

Competencies

  • Communication: Speaks and writes clearly and effectively. Listens to others, correctly interprets messages from others and responds appropriately. Asks questions to clarify, and exhibits interest in having two-way communication. Tailors language, tone, style and format to match the audience. Demonstrates openness in sharing information and keeping people informed.
  • Teamwork: Works collaboratively with colleagues to achieve organizational goals. Solicits input by genuinely valuing others’ ideas and expertise; is willing to learn from others. Places team agenda before personal agenda. Supports and acts in accordance with final group decision, even when such decisions may not entirely reflect own position. Shares credit for team accomplishments and accepts joint responsibility for team shortcomings.
  • Client orientation: Considers all those to whom services are provided to be “clients” and seeks to see things from clients’ point of view. Establishes and maintains productive partnerships with clients by gaining their trust and respect. Identifies clients’ needs and matches them to appropriate solutions. Monitors ongoing developments inside and outside the clients’ environment to keep informed and anticipate problems. Keeps clients informed of progress or setbacks in projects. Meets timeline for delivery of products or services to client.
  • Creativity: Actively seeks to improve programmes or services. Offers new and different options to solve problems or meet client needs. Promotes and persuades others to consider new ideas. Takes calculated risks on new and unusual ideas; thinks "outside the box." Takes an interest in new ideas and new ways of doing things. Is not bound by current thinking or traditional approaches.

Education

  • Applicants must, at the time of application, have completed or be enrolled in a university degree or higher. The programme must be in a field of study related to marketing, business, communications, public or business administration, political science and/or journalism.
  • Knowledge of digital communications and publishing platforms. Layout and design experience would be an asset.

Work Experience

No working experience is required to apply for the United Nations Internship Programme. Your training, education, advance course work or skills should benefit the United Nations during your internship.

Languages

  • Fluent reading, writing and speaking abilities in English is required.
  • A working knowledge of a second language of the Organization (Arabic, Chinese, French, Russian, or Spanish) is desirable.

Dates

Deadline: July 03, 2025


Cost/funding for participants

Interns are not paid. All costs related to travel, insurance, accommodation, and living expenses must be borne by the intern. The duration of the internship is between three to six months. The intern is expected to work five days a week, on a full-time basis.

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